IRN-BRU Xtra Ice-Cream Limited Edition Flavour Summer Special, 8x330ml

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We know that summer is a key period for soft drinks and new flavours are driving growth in carbonates,” says Adrian Troy, marketing director at Barr Soft Drinks. Finance is provided by PayPal Credit (a trading name of PayPal UK Ltd, Whittaker House, Whittaker Avenue, Richmond-Upon-Thames, Surrey, United Kingdom, TW9 1EH). We’ll be reaching 94% of 16-24s at least 45 times throughout the campaign with outdoor posters, influencer activity and social media content, so we know that they’ll be in even higher demand. Irn-Bru Xtra delivers a 12% increase in sales value over the summer months and is currently outperforming the low-calorie carbonate market, according to IRI.He adds: “We also have an attention-grabbing media plan that will get consumers really excited about these flavours. Now, we've added a Ice-Cream twist to our limited edition flavour, for a taste that's even more refreshing and delicious. Great value item, carefully packaged, promptly dispatched and delivered early via Royal Mail Tracked (which I personally would always recommend). The 103 third parties who use cookies on this service do so for their purposes of displaying and measuring personalized ads, generating audience insights, and developing and improving products.

We recommend that you always read the label carefully before using or consuming any products including medicinal products. Information provided is subject to copyright and should not be replicated in any given circumstances without the consent of Time Wholesale Services. Please remember it can take some time for your bank or credit card company to process and post the refund too. We’ll be reaching 94% of 16-24s at least 45 times throughout the campaign with outdoor posters, influencer activity and social media content, so we know that they’ll be in even higher demand.Launched in 1901 in Scotland, IRN-BRU is a carbonated soft drink made to an original secret recipe, which contains 32 flavours. I took a waft of the contents and it did actually smell like ice cream, which surprised me, but the classic Irn-Bru smell was still very much present. Fans of Scotland’s other national drink can enjoy “ice cream” and “tropical” varieties as part of their sugar free Xtra range. If you do require precise ingredients or nutritional information you should consult the manufacturer, whose contact details will appear on the packaging or label.